Wednesday, March 08, 2006

Splogs and Blog comment spamming

Spam + Blog = Splog


After blogs got popular, spammers latched onto them too. This happened fast and seems to have caught Blogger.com (bought by Google) by surprise. Some spam blogs serve solely to drive traffic to other spam sites. The text of such sites may be nonsense, with the links being the only thing the spammer is really interested in having on the page.

Spam in Blogs is called comment spamming. To reduce automatic spam attacks of blog comments, Blogger now offers:
  • Comment moderation -- the blog administrator has to approve a comment before it actually gets posted.
  • Word verification. They added the option to require entry of some letters ("word verification") that are displayed as a graphic. Automatic ("bot") type processes can't cope with that.
  • Screening of blogs that are included in the "Next Blog" feature of the Blogger NavBar (which some blogs hide).
  • A "Flag" button on the Blogger NavBar. This lets a person "flag" a blog as questionable and ripe for review for elimination.
Several blogs and other web sites have commented on and proposed ways to fight blog spamming...
Blogs at Blogger splogger haven?
ProBlogger reports that Blog search engine owner Mark Cuban has criticised Google for not blocking sploggers, who are using its free blogspot.com to create tons of splogs daily. Cuban says that blog search engine sites may need to start deleting any blogs from offending domains such as blogspot.com or ones that end in ".info".

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